First Gold Tower Awards Spotlight Communications Efforts

More than 90 entries from 32 campus units comprised submissions for the inaugural Gold Tower Awards, announced Nov. 12.

Gold Tower Awards
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The inaugural Gold Tower Awards recognized excellence in communications and marketing across Georgia Tech.

Sponsored by Georgia Tech Communications & Marketing, the awards were created to recognize excellence in these disciplines from across the Institute.

Judges, comprised of Institute and external marketing communications professionals, decided on awards in several categories, such as Print Communications, Electronic Communications, Public Relations, Integrated Marketing Campaigns, Events and Leadership. In several of these groups, winners were named from each subcategory. Additional entries were recognized with awards of excellence.

"We initiated this program to recognize communications and marketing excellence at Georgia Tech," said Jim Fetig, associate vice president of Georgia Tech Communications & Marketing. "And we wanted to bring communicators from across the campus together in a forum where we could share and learn from each other's best works."

Examples of annual publications, flyers and promotions, Web sites, integrated marketing campaigns and special events were placed on display for the 130 attendees to view. Eligible entries were produced from July 1, 2008, through June 30, 2009, and were submitted by Aug. 28. Fetig announced award winners with a brief introduction of each project or person. Winners had their photos taken with President Bud Peterson.

"We are fortunate to have a team of talented and creative professionals who know the Institute, know their clients and can develop effective communications that will enhance Georgia Tech's reputation," Peterson said, welcoming Gold Tower Awards attendees. "That reputation helps us motivate donors, and recruit faculty and outstanding students."

The Georgia Institute of Technology is one of the world's premier research universities. Ranked seventh among U.S. News & World Report's top public universities and the eighth best engineering and information technology university in the world by Shanghai Jiao Tong University's Academic Ranking of World Universities, Georgia Tech’s more than 20,000 students are enrolled in its Colleges of Architecture, Computing, Engineering, Liberal Arts, Management and Sciences. Tech is among the nation's top producers of women and minority engineers. The Institute offers research opportunities to both undergraduate and graduate students and is home to more than 100 interdisciplinary units plus the Georgia Tech Research Institute.